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What Is Voluntary Product Accessibility Template (And Why It Matters)

Accessibility in technology is not just a courtesy; it's a necessity. As product managers and accessibility advocates in the tech industry, you are likely aware of the Voluntary Product Accessibility Template (VPAT). However, it's crucial to understand the importance of VPAT comprehensively. The way technology is designed and developed can have a significant impact on the accessibility of our products. The VPAT is a document that evaluates how accessible a particular product or service is for individuals with disabilities. It outlines the level of compliance with accessibility standards such as Section 508 of the Rehabilitation Act and the Web Content Accessibility Guidelines (WCAG). Knowing how to properly interpret and use the VPAT can help ensure that our products are accessible to all users, regardless of their abilities.

Legal Compliance

Compliance with legal standards is not just an ethical imperative but a legal obligation. For technology-based businesses, understanding and adhering to legislation such as the Americans with Disabilities Act (ADA) and the aforementioned Section 508 can mitigate the risk of costly litigation and reputation damage. More importantly, it demonstrates a commitment to inclusivity. For practical application, start by conducting comprehensive accessibility audits of your products. These audits should be meticulous and iterative, identifying any elements that may create barriers for users with disabilities. Once issues are identified, devise a clear plan for remediation, which may include re-engineering user interfaces, offering alternative ways to access information, and ensuring compatibility with assistive technologies.

Enhancing Understanding Through ADACP VPAT Explainers

Access to well-structured educational resources is crucial for properly implementing accessibility standards in technology products. The American Disability Act Compliance Professionals (ADACP) VPAT explainer is an invaluable tool in this respect. It provides detailed insights into the VPAT, illustrating how to evaluate products against rigorous benchmarks. Namely, with a VPATs 101 explainer, product managers can identify which components of their products require further attention. Furthermore, ADACP offers extensive training and resources for understanding and implementing accessibility standards, ensuring that your team is well-equipped to create inclusive and compliant products. So while the VPAT is an important document in evaluating and improving accessibility, it should also serve as a starting point for continuous education and improvement in this crucial aspect of technology development.

Inclusion and Accessibility

Embracing inclusion and accessibility within technology not only aligns with our societal values but also significantly broadens market reach. Accessible technology caters to a diverse user base, ensuring that individuals with disabilities can fully benefit from our digital advances. To operationalize this ethos, it is essential to integrate accessibility into the product development lifecycle from the onset. This means involving individuals with disabilities in user research and usability testing processes. We should endeavor to exceed minimum compliance standards, seeing accessibility as a journey rather than a one-time checkbox. Regular training for design and development teams on accessibility best practices is advisable, which fosters an organizational culture that prioritizes and champions accessibility in every project.

Market Reach and Reputation

Considering that approximately one billion people worldwide have some form of disability, it becomes evident that accessibility is not just a niche concern but a significant market opportunity. By ensuring that our products are accessible and inclusive, we not only broaden our audience but also enhance our brand reputation as an organization that values diversity and inclusion. Moreover, by integrating accessibility into our design process, we can prevent costly fixes and delays in the future. This approach also positions us as industry leaders, enabling us to stay ahead of regulatory changes and meet market demands. In summary, accessibility is not merely a moral imperative; it is also a strategic business decision that benefits both our customers and our organization.

Proactive Measures in Accessibility Training

Committing to continuous accessibility training equips teams with the necessary skills to design and develop products that cater to all users. Organizations must foster a culture wherein learning about accessibility is not a one-time event, but an ongoing process. By periodically revitalizing their training programs, employees keep abreast of evolving accessibility guidelines and best practices. For this to be effective, training sessions should be tailored to specific roles within the company, ensuring relevance and direct application to each team member’s daily tasks. Practical workshops that simulate accessibility challenges can provide eye-opening insights into the user experience of individuals with disabilities, ultimately leading to more empathetic and inclusive product development.


Accommodating the full spectrum of user abilities is not merely an extension of customer service; it is an integral aspect of creating equitable and innovative technology. Our commitment to this endeavor is reflected in our robust pursuit of incorporating accessibility features from the ground up in our product development. This approach not only exemplifies our dedication to legal and ethical standards but also reinforces the value we place on every individual's right to participate in the digital community. Consistently applying these principles will solidify our standing as a conscientious and socially responsible organization, paving the way for a future where technology is inclusive by default and beneficial to all.

About William Elward

Founder of Castle Ink, William Elward has 20 years experience in the printer industry. He's been featured on CNN Money, Yahoo, PC World, Computer World, and other top publications and frequently blogs about printers and ink cartridges. He's an expert at diagnosing printer issues and has published guides to fixing common printer issues across the internet. A graduate of Bryant University and Columbia's Sulzberger Executive Leadership Program, he's held various leadership positions at The College Board, Bankrate, Zocdoc, and Everyday Health. Follow him on Twitter at William Elward's Twitter Profile